by Frank Atkinson
Publisher: BookBoon 2010
Number of pages: 31
The author specialises in training salespeople to be more confident and successful in their role. Contents: Introduction to buyer behaviour; Behavioural analysis, Understanding your preferred style and how to deal with other buyer types; Buyer tactics.
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by Paul Klemperer - Princeton University Press
A non-technical introduction to auction theory and its practical application. It introduces the basic theory, discusses practical auction design, and describes the one-hundred-billion dollar 3G mobile-phone license auctions.
by Frank Atkinson - BookBoon
The biggest obstacles to closing are fear of rejection by the salesperson and fear of making a mistake by the buyer. This short book gives good practical advice on how to close more sales confidently and at the right time.
by MTD Training - BookBoon
If you're selling a product or a service to your clients you'll need to know exactly how to influence and sell your wares in the right way. This textbook will focus on the key skills and techniques that you need to perform high impact presentations.
by Senay Sabah (ed.) - InTech
Due to multidisciplinary and multimethod character of the concept of consumer behavior, it is appropriate to study it accordingly in order to understand the subject with its different aspects and holistically. This book is a modest try for that end.