Let's Cut To The Chase (common sense SEO)
by Craig Killick
Number of pages: 73
This book by Craig Killick about small business website optimisation covers techniques that he uses on a daily basis. The book covers: what search engines want, elements of good SEO, web site optimization, creating effective web pages, descriptive linking and navigation, referrals, getting links, quality content, how to create content and example of content.
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by Talib Morgan - Smashwords
'Get Digital' is for marketers and other professionals who are coming to terms with digital and web technologies. It offers answers to the challenges experienced marketers and professionals face in enabling digital customer experiences.
by Francesca James , Hannah Durham - Bookboon
The Digital Marketing Show takes place in London's Excel Exhibition and Conference Centre in November every year. The Digital Marketing Show event is content rich with over 150 presentations from experts and digital practitioners.
by Nick Allen, at al. - Groundspring.org
The Internet has opened up new opportunities for nonprofits. This handbook is organized around two components: an interactive web site followed by an email communications program, and a strategy for attracting new potential donors to the website.
by The Internet Marketing Academy - BookBoon
In this textbook we will cover the essential topics that make up Internet Marketing as an activity -- where the internet has been and where it is today and it describes what all of the main marketing activities are online.