Obtaining and Retaining Customers
by Andrew Whalley
Publisher: Bookboon 2013
ISBN-13: 9788740305159
Number of pages: 130
Description:
At the heart of this book is the belief that to survive and prosper in today's competitive environment, irrespective of the type of business concerned, a focus on the needs of the customers is paramount -- if customer don't get what they want, they go elsewhere and with the contemporary digital environment, going elsewhere has never been easier to do.
Download or read it online for free here:
Download link 1
Download link 2
(multiple PDF files)
Similar books
Successful Prospecting in Salesby MTD Training - BookBoon
From the table of contents: The Role of Prospecting in the Sales Process; General Skills that Prospecting Requires; Prospecting Tips; Effective Introductory Sales Letters; Cold Calling Techniques; Prospecting with Existing Customers; Resources.
(13902 views)
Buyer Behaviourby Frank Atkinson - BookBoon
The author specialises in training salespeople to be more successful in their role. Contents: Introduction to buyer behaviour; Behavioural analysis, Understanding your preferred style and how to deal with other buyer types; Buyer tactics.
(11730 views)
Customer Careby Frank Atkinson - BookBoon
This book has been written to help you become more successful in sales. The author of this publication brings his wide range of experience and expertise into play giving simple, practical and tested advice on sales and selling.
(11688 views)
Sales Planningby Frank Atkinson - BookBoon
Sales planning is a key skill that all salespeople need to master. This book takes you through the key planning principles, producing your personal plan, planning for meetings, managing your time, planning to negotiate and planning your activities.
(14365 views)