Understanding Social Media
by Varinder Taprial, Priya Kanwar
Publisher: BookBoon 2012
Number of pages: 61
Social Media is the buzz about town. Almost everyone with internet access is using social media in some form or the other. It is changing the way individuals and organizations communicate or interact with others. However, despite its popularity, most people have a very limited understanding of the scope and utility of Social Media in its entirety. This book delves into the evolution of Social Media, its benefits for individuals/ businesses and social media management.
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