Logo

A Basic Guide to Exporting

A Basic Guide to Exporting

Publisher: Government Printing Office
ISBN/ASIN: 0160792045
ISBN-13: 9780160792045
Number of pages: 254

Description:
A Basic Guide to Exporting is a good place to begin for anyone who's never had a course in international marketing. The book's sixteen chapters provide a comprehensive study of international marketing, and how to look at exporting as a process.

Home page url

Download or read it online for free here:
Download link
(8.6MB, PDF)

Similar books

Book cover: Effective MarketingEffective Marketing
by - BookBoon
Where will you advertise? How will you generate a buzz about your business? What are the most effective marketing methods around? In this textbook we'll cover what the best approaches are to marketing your business more effectively.
(11923 views)
Book cover: The Marketing of Ideas and Social IssuesThe Marketing of Ideas and Social Issues
by - Project Gutenberg
An idea is taken for granted in the scheme of things. Someone exclaims, 'I've got an idea!' What is it that he has? From where did he get it? How was it transmitted? How might it spread to others? These are the questions dealt with in this book.
(6897 views)
Book cover: Marketing CommunicationsMarketing Communications
by - Bookboon
A basic textbook from which the reader could learn the fundamentals of communication as it is applied to marketing. The most important concepts that underpin the strategy of effective marketing communications are identified and explained.
(5584 views)
Book cover: Introducing MarketingIntroducing Marketing
by - The Global Text Project
This text introduces students to the marketing strategies and tools that practitioners use to market their products. The author of this book defines and explains the various marketing areas and their comparative strengths and weaknesses.
(5553 views)