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Online Fundraising Handbook

Online Fundraising Handbook
by Nick Allen, at al.

Publisher: Groundspring.org 2004
Number of pages: 94

The Internet has opened up new opportunities that nonprofits are using to expand their influence and support. This handbook is organized around two components: an interactive web site followed by an email communications program, and a strategy for attracting new potential donors to the website.

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 (3.5MB, PDF)